Event Tech of the Week: @PRSONAS

Today, we’re talking about: PRSONAS



Company/Tool Name: PRSONAS
Twitter: https://twitter.com/VirtualPersonas 

What is the “problem” that your tool seeks to solve?

Create an innovative delivery mechanism for marketing and sales interactions at events that maximizes stopping power and gathers web-quality analytics for physical-world interactions.

What is the best audience for this tool? Corporate events? Social? Other? Large? Small?
Medium to large companies benefit most from the PRSONAS technology.  Applications include large to medium industry tradeshows, corporate events as well as applications for retail, healthcare and hospitality.

What does your tool help event planners do better?

Interactive holograms for marketing, sales and self-service at events

PRSONAS smart virtual presenters use hologram and artificial intelligence technologies to interact with consumers and gather valuable user analytics in the physical world. PRSONAS can deliver marketing messages, provide customer support and conduct commerce anywhere, anytime and in any language.

  • Visual Traffic Stopper – people want to see it, interactive with it
  • Collects web-quality analytics for physical world interactions seamlessly – think lead capture, A/B testing, offers, & conversions
  • Leverages motion sensors and artificial intelligence to interact with consumers
  • Speaks any language
  • Offers self service options
  • Conducts e-commerce transactions

How is your tool different from/better than the competition?

  • Leverages motion sensors and artificial intelligence to interact with consumers
  • Collects web-quality analytics
  • Allows for fast and easy content updates through our CGI technology and our design factory platform
  • Offers a small physical footprint  – 21 inches deep, 18 inches wide and usually 60-64 inches tall–depending on a customer’s preferences
  • 5-minute setup

What is the single coolest feature of your product?

It’s an interactive hologram.

Anything else we need to know?
Our units have been dinosaurs, doctors, fuzzy cartoon critters, a descendant of Sir Issac Newton, George – the king of quilting, 19-time rodeo champion Trevor Brazile and each of them are small enough to fit in the back of a Toyota Prius for easy, fast set up.


This weekly series spotlights a new tech tool that is designed to help make planning events much more seamless. Whether it’s using event software to track every detail from start to finish or mobile apps that deliver content to attendees’ fingertips, these technologies allow planners to divert their stress to more critical issues like deciding which napkin color looks best.

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